Resume

Hi my name is Garman Yip. I am a Los Angeles-based Creative Director specializing in marketing and design campaigns from concept through completion. I have worked on many traditional and non-traditional campaigns, with my background and strengths in the digital media. I have also been a Disney Imagineer working on mobile theme park attractions as well as a Director of the New Media department for the Academy of Art University.

Please Contact Me:
Phone 310-562-7326
Email info@gyip.com


Experience

Creative Consultant, Various Companies and Agencies, Los Angeles, CA (2013)
Creative Director/Art Director/Designer with a Digital Emphasis. Working at various agencies in the Los Angeles for large scale brands such as Google, Volkswagon, Lifelock, and Disney. Lead large pitch campaigns with teams of art directors and writers as well as duties of a design director helping establish the need for digital studios within agencies.

Creative Lead, Disney Imagineering R & D (Advanced Technolgoies), Glendale, CA (2012)
Created projects to connect Guests to theme parks, hotels, and cruises. Researched innovative technologies that can be used with Disney storytelling to enhance the entertainment of physical spaces. Established touch points in the pre-park, in-park, and post-park experiences.

Associate Creative Director, TBWA/Chiat/Day, Playa Del Rey, CA (2009-2011)
Focused on the Nissan Account leading 360 degree car launches, agency partnerships, and brand identity keeper. Created the style guide for Nissan’s Brand ‘Innovation for All’ visual identity, digital, television, partnerships, print, out of home. Implemented this brand identity work into corporate ecosystem including auto shows, dealerships, owner documentation, and all areas of Nissan’s Global brand identity.

Digital Creative Director, Native Interactive LLC, Los Angeles, CA (2009)
Provide custom design and production services to local L.A. clients and Ad agencies. Produced projects for all areas of interactive content and print advertising. Worked with elite web programers to produce high quality interactive content in Flash Worked with Ad agencies to creative conceptual campaigns for clients such as Playstation, PIXAR, Pepsi, and Gatorade.

Director of Web New Media Design, Academy of Art, San Francisco, CA (2007-2009)
Maintained a staff of 15 instructors and a student body of over 180 students spanning 23 courses. Responsible for department activities such as portfolio reviews, instructor reviews, final show, and graduation. Updated design and programming courses to comply with current industry standards and best practices. Taught senior-level portfolio courses to help maintain the quality of graduating students. Promoted and upheld the online school presence through public prentations and interviews.

Sr. Art Director, Media Arts Lab, Marina Del Rey, CA (2007)
Interactive art director for Disney/PIXAR Wall-E theatrical release. Worked with PIXAR for asset creation and production. Launched interactive campaigns through tease, pre-launch, and launch phases. Provided creative and design support for Apple product launches.

Art Director, TBWA/Chiat/Day, Playa Del Rey, CA (2003-2006)
Art directed and concepted integrated marketing campaigns for Sony and other various accounts. Lead Interactive Art Director for the launch of the Sony Playstation III game console. Spearheaded projects with other agencies for viral marketing, special effects, and film production efforts Projects included Absolut, Hoover, and X Games.

Design, Juxt Interactive, Newport Beach, CA (2002)
Assisted in the development of high impact flash web sites. Delivered youth branding advertising for a highly targeted audience.

Production Designer, Method Interactive, San Francisco, CA (2001)
Delivered Flash and HTML pages for HP+ campaigns with language translations. Assisted in design and production for Gucci.com and Palm.

Education

Masters of Fine Arts in Computer Arts: New Media (2004)
Academy of Art University, San Francisco, CA

Bachelor of Science in Business Administration (1999)
Marshall School of Business, University of Southern California, Los Angeles, CA

Minor in Multimedia Studies (1999)
School of Engineering, University of Southern California, Los Angeles, CA